There’s no question that content is the fuel that can nurture profitable relationships, help establish your expert authority, and drive the sales process. But here’s the challenge… It’s no longer enough to publish fresh content. The reason? Everyone is doing it! As a result, the internet is awash with information (and your perfect WHO is[Checklist] The 12 Questions You Must Ask Before Creating Content [Read More]
10 Powerful Call To Actions To Enhance Your Next Leaflet Campaign
Want to drive profitable results from your leaflet? If so, your leaflet’s call to action is immensely important. That’s because it can influence the success (or failure) of your leaflet – because its job is to persuade your recipient to do something. And that something? Ideally, this should be the next stage in your sales process… i.e.10 Powerful Call To Actions To Enhance Your Next Leaflet Campaign [Read More]
Here’s How to Get SERIOUSLY Good at the MOST Important Job in Your Business
Are you serious about growing your business? If so, you need to remember one key thing… “Business is all about the relationships your create and the people you interact with.” It’s so true that people are more likely to buy from you if they know, like and trust you. And of the three, likeability isHere’s How to Get SERIOUSLY Good at the MOST Important Job in Your Business [Read More]
Here’s Why You Need To Take A Few Risks With Your Marketing
Last week, I was in Birmingham for an all-day event with around 500 other small business owners. The afternoon session was led by a very interesting speaker called Casper Berry. As an ex-professional poker player, he did a fantastic and very thought-provoking presentation about risk taking, poker and the links to success in business. HisHere’s Why You Need To Take A Few Risks With Your Marketing [Read More]
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